Episode 11: In the ‘Between Times’ and Embracing Opportunities of AI

On this show we look behind the curtain to learn how the most successful marketing campaigns were created - and we also hear from thought leaders in the industry. From the initial brief to the follow-through, teamwork, and final execution, we always ask: Where can we go next? Which path can we take to make this campaign a true success? Brett Marchand, CEO of Plus Company, hosts the discussion. We’re a unique partnership of forward-thinking creative agencies. By harnessing the power of collaboration, we make the choices that drive brands forward. At Plus Company, we’re the entrepreneurial network and we unabashedly believe that anything is possible. This is the Partners in Possibility podcast.

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Episode 11

At this moment in time, we sit in a striking phase in the development of AI: we have witnessed its potential, but have not yet seen its widespread impact. Avi Goldfarb, Rotman Chair in Artificial Intelligence and Healthcare at the University of Toronto and Chief Data Scientist at the Creative Destruction Lab, calls this phase “Between Times.” In part one of their conversation, Plus Company CEO Brett Marchand and Avi talk some of the trade offs between privacy and innovation, and what it means to be living in the “Between Times”.

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